Companies

9.2 NOT

404 Media

404 Media is a U.S.-based journalist-founded digital media company and independent news outlet launched in 2023. It focuses on technology journalism, including investigative reporting and coverage of cybersecurity, cybercrime, artificial intelligence, privacy, surveillance, and internet culture.

Website https://www.404media.co/

Updated Apr 09, 2026

Jump to Key Evidence

Key Evidence

Representative records from the current filtered evidence set.

Strongest Signal

Legal Position

Dec 09, 2024

Not MAGA
6 Weight Impact on the score.
95% Confidence How strong and reliable the sourcing appears.

Opposition to Texas AG Ken Paxton's Subpoena

404 Media formally objected to a subpoena from Texas Attorney General Ken Paxton , a prominent MAGA ally, which sought access to the outlet's internal reporting and sources regarding Google's privacy practices.

Latest Development

Miscellaneous

Dec 09, 2024

Not MAGA
3 Weight Impact on the score.
85% Confidence How strong and reliable the sourcing appears.

Presence on Decentralized/Alternative Social Media

404 Media maintains active presences on Mastodon and Bluesky , platforms that gained popularity as 'progressive' alternatives to X (formerly Twitter) following Elon Musk's acquisition and alignment with MAGA figures.

Strongest Not MAGA

Associations & Advocacy

Nov 04, 2024

Not MAGA
5 Weight Impact on the score.
90% Confidence How strong and reliable the sourcing appears.

Partnership with WIRED Magazine

404 Media entered an exclusive partnership with WIRED to co-publish investigative content. WIRED is a mainstream tech publication often critical of MAGA-aligned tech policies and figures.

Evidence Distribution

Active and disputed public evidence by direction and time.

Pro-MAGA
0 (0%)
Neutral
1 (13%)
Not MAGA
7 (88%)

Evidence Over Time

Chronological view of the current filtered evidence set.

Evidence & Sources

Showing 8 matched evidence items. Page 1 of 1. This is the full source-review ledger for the current filtered set.

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Miscellaneous

Dec 09, 2024

Not MAGA
3 Weight Impact on the score.
85% Confidence How strong and reliable the sourcing appears.

Presence on Decentralized/Alternative Social Media

404 Media maintains active presences on Mastodon and Bluesky, platforms that gained popularity as 'progressive' alternatives to X (formerly Twitter) following Elon Musk's acquisition and alignment with MAGA figures.

Agent rationale

Platform choice in the current media landscape serves as a proxy for political alignment, with Bluesky/Mastodon being the primary hubs for anti-MAGA tech circles.

Sources

  1. 404 Media (Dec 09, 2024)

Legal Position

Dec 09, 2024

Not MAGA
6 Weight Impact on the score.
95% Confidence How strong and reliable the sourcing appears.

Opposition to Texas AG Ken Paxton's Subpoena

404 Media formally objected to a subpoena from Texas Attorney General Ken Paxton, a prominent MAGA ally, which sought access to the outlet's internal reporting and sources regarding Google's privacy practices.

Notes: The outlet framed this as a defense of journalistic integrity against government overreach.

Agent rationale

Direct legal confrontation with a high-profile MAGA-aligned official (Paxton) over press freedom is a strong anti-MAGA signal in the context of current US political friction.

Sources

  1. 404 Media (Dec 09, 2024)

Associations & Advocacy

Nov 04, 2024

Not MAGA
5 Weight Impact on the score.
90% Confidence How strong and reliable the sourcing appears.

Partnership with WIRED Magazine

404 Media entered an exclusive partnership with WIRED to co-publish investigative content. WIRED is a mainstream tech publication often critical of MAGA-aligned tech policies and figures.

Agent rationale

Strategic alignment with mainstream media institutions that are generally viewed as part of the 'liberal media' establishment by MAGA proponents.

Sources

  1. 404 Media (Nov 04, 2024)

Public Statement

Aug 28, 2024

Not MAGA
4 Weight Impact on the score.
80% Confidence How strong and reliable the sourcing appears.

Reporting on AI Ethics and Misinformation

404 Media frequently reports on the dangers of AI-generated misinformation and the ethical failures of tech platforms, topics often central to the 'anti-disinformation' efforts criticized by MAGA figures.

Agent rationale

The focus on 'misinformation' as a technical and social ill is a key point of contention in the MAGA movement, which often views such reporting as a tool for censorship.

Sources

  1. TidBITS (Aug 28, 2024)

Public Statement

Feb 26, 2024

Neutral
2 Weight Impact on the score.
85% Confidence How strong and reliable the sourcing appears.

Criticism of Government Transparency (General)

404 Media has criticized the federal government for making it harder to track agency spending (e.g., ICE and FBI) by replacing the FPDS.gov site with less functional tools.

Agent rationale

While critical of government agencies (ICE/FBI) often supported by MAGA, the stance is rooted in general transparency/journalistic access, which can be seen as neutral or anti-establishment generally.

Sources

  1. 404 Media (Feb 26, 2024)

Public Statement

Nov 15, 2023

Not MAGA
3 Weight Impact on the score.
80% Confidence How strong and reliable the sourcing appears.

Criticism of 'Brand Safety' Industry as Conservative

Co-founder Jason Koebler criticized the advertising 'brand safety' industry for being 'overwhelmingly conservative' and contributing to the shutdown of progressive outlets like Jezebel.

Agent rationale

Publicly identifying the advertising industry's caution as 'conservative' and harmful to progressive media indicates an ideological alignment opposite to MAGA-favored economic narratives.

Sources

  1. Marketing Brew (Dec 12, 2023)

Entity alignment

Oct 04, 2023

Not MAGA
4 Weight Impact on the score.
85% Confidence How strong and reliable the sourcing appears.

Left-Center Bias Rating by Media Bias/Fact Check

Media Bias/Fact Check rates 404 Media as Left-Center biased based on story selection that favors liberal causes and the use of loaded language that appeals to progressive sensibilities.

Agent rationale

Third-party bias assessments provide a baseline for the outlet's ideological lean, which typically aligns against MAGA narratives.

Sources

  1. Media Bias/Fact Check (Oct 04, 2023)

Leadership alignment

Aug 22, 2023

Not MAGA
4 Weight Impact on the score.
90% Confidence How strong and reliable the sourcing appears.

Founder Background at Vice/Motherboard

The four founders (Koebler, Cole, Maiberg, Cox) were senior journalists at Vice's Motherboard, a publication known for progressive-leaning tech and social commentary often at odds with MAGA rhetoric.

Notes: The founders left Vice to maintain editorial independence.

Agent rationale

Professional pedigree in progressive digital media strongly suggests a continuation of those values in the new venture.

Sources

  1. Coywolf News (Aug 23, 2023)