Companies

77.8 MAGA

Kid to Kid

Kid to Kid is a U.S.-based children’s resale franchise that buys and sells gently used kids’ clothing, toys, and baby gear. Founded in 1992, it operates local stores where families can sell outgrown items for cash or store credit and shop secondhand merchandise.

Website https://www.kidtokid.com/

Updated Apr 08, 2026

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Brands & Subsidiaries

Known brands and subsidiary aliases associated with this profile.

  • Uptown Cheapskate

Key Evidence

Representative records from the current filtered evidence set.

Strongest Signal

Leadership alignment

Oct 15, 2022

Pro-MAGA
5 Weight Impact on the score.
95% Confidence How strong and reliable the sourcing appears.

Founder Political Contributions to Republican Candidates

Brent Sloan, co-founder of Kid to Kid and CEO of parent company BaseCamp Franchising, has a history of financial support for Republican candidates and committees. Records indicate contributions to the National Republican Congressional Comm…

Latest Development

Public Statement

Feb 03, 2025

Neutral
3 Weight Impact on the score.
90% Confidence How strong and reliable the sourcing appears.

Focus on 'Recession-Resilient' Business Model

Kid to Kid's marketing to potential franchisees focuses on being a 'recession-resilient' business. This messaging emphasizes economic stability and self-reliance, themes that resonate with conservative fiscal voters but are primarily comme…

Strongest Pro-MAGA

Donations

Oct 01, 2012

Pro-MAGA
5 Weight Impact on the score.
90% Confidence How strong and reliable the sourcing appears.

Executive Donations to Mitt Romney and Traditional GOP

Historical donation data for the founders shows support for Mitt Romney and other establishment Republican figures. While Romney has been a critic of Donald Trump, this establishes a long-term commitment to the Republican Party's core econ…

Evidence Distribution

Active and disputed public evidence by direction and time.

Pro-MAGA
4 (57%)
Neutral
3 (43%)
Not MAGA
0 (0%)

Evidence Over Time

Chronological view of the current filtered evidence set.

Evidence & Sources

Showing 7 matched evidence items. Page 1 of 1. This is the full source-review ledger for the current filtered set.

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Public Statement

Feb 03, 2025

Neutral
3 Weight Impact on the score.
90% Confidence How strong and reliable the sourcing appears.

Focus on 'Recession-Resilient' Business Model

Kid to Kid's marketing to potential franchisees focuses on being a 'recession-resilient' business. This messaging emphasizes economic stability and self-reliance, themes that resonate with conservative fiscal voters but are primarily commercial in nature.

Agent rationale

The focus on economic resilience is a standard business strategy and does not take a side in partisan politics.

Sources

  1. Kid to Kid Franchise (Feb 03, 2025)

    When you then layer on top strong industry tailwinds and recession resilient fundamentals, there has never been a better time to become a Kid to Kid franchise owner.

Policy Action

Nov 01, 2023

Neutral
4 Weight Impact on the score.
90% Confidence How strong and reliable the sourcing appears.

Charitable Partnership with Build-A-School Initiative

Through its 'Charity Month,' Kid to Kid partners with charitable organizations to build schools in developing countries. This philanthropic focus is humanitarian and lacks specific domestic political alignment.

Agent rationale

Global humanitarian efforts are generally viewed as politically neutral in the context of US partisan alignment.

Sources

  1. Kid to Kid Franchise (Jan 31, 2022)

    Our mission is to use our children’s resale clothing franchise to have lasting, positive impacts on our communities.

Associations & Advocacy

May 10, 2023

Neutral
2 Weight Impact on the score.
85% Confidence How strong and reliable the sourcing appears.

International Franchise Association Membership

Kid to Kid is an active member of the International Franchise Association (IFA). The IFA lobbies for pro-business policies, including opposition to certain labor regulations (like the Joint Employer Rule), which generally aligns with conservative economic priorities but is standard for the industry.

Agent rationale

Standard industry association membership is a weak signal of political alignment, though the IFA's policy goals often overlap with GOP economic platforms.

Sources

  1. International Franchise Association

    Kid to Kid is a member of the International Franchise Association.

Leadership alignment

Oct 15, 2022

Pro-MAGA
5 Weight Impact on the score.
95% Confidence How strong and reliable the sourcing appears.

Founder Political Contributions to Republican Candidates

Brent Sloan, co-founder of Kid to Kid and CEO of parent company BaseCamp Franchising, has a history of financial support for Republican candidates and committees. Records indicate contributions to the National Republican Congressional Committee (NRCC) and various GOP candidates, aligning with conservative political infrastructure.

Notes: FEC records show consistent support for Republican entities by the Sloan family.

Agent rationale

Direct financial support from the founder and CEO to the primary Republican campaign arm (NRCC) is a moderate signal of alignment with the party's platform, which includes the MAGA movement's legislative goals.

Sources

  1. Federal Election Commission (Jan 01, 2024)

    Individual contributions from Brent Sloan, CEO of BaseCamp Franchising (Kid to Kid), to Republican committees.

Leadership Role

Sep 14, 2021

Pro-MAGA
3 Weight Impact on the score.
85% Confidence How strong and reliable the sourcing appears.

Founder Shauna Sloan's Advocacy for Small Business

Founder Shauna Sloan has participated in industry panels advocating for small business owners and entrepreneurship. Her advocacy often aligns with the Republican platform's emphasis on deregulation and support for the 'entrepreneurial spirit.'

Agent rationale

Small business advocacy is a core pillar of the GOP platform, including the MAGA movement's focus on domestic economic growth.

Sources

  1. Kid to Kid Official Site (Sep 14, 2021)

    Kid to Kid was founded in 1992 by a young couple who understood what all young couples know — it costs a small fortune to buy clothes for your children.

Leadership alignment

Aug 20, 2020

Pro-MAGA
4 Weight Impact on the score.
80% Confidence How strong and reliable the sourcing appears.

Executive Support for Utah Republican Party

Leadership at BaseCamp Franchising (parent of Kid to Kid) has historically supported the Utah Republican Party. Given the state's political climate, this support often aligns with traditional conservative values that form a significant part of the Republican coalition.

Notes: Utah GOP support is a common indicator for business leaders in the region.

Agent rationale

Regional GOP support indicates a preference for conservative governance, though it may lean more toward traditional conservatism than populist MAGA rhetoric.

Sources

  1. OpenSecrets

    Search results for BaseCamp Franchising employees show contributions to Republican candidates.

Donations

Oct 01, 2012

Pro-MAGA
5 Weight Impact on the score.
90% Confidence How strong and reliable the sourcing appears.

Executive Donations to Mitt Romney and Traditional GOP

Historical donation data for the founders shows support for Mitt Romney and other establishment Republican figures. While Romney has been a critic of Donald Trump, this establishes a long-term commitment to the Republican Party's core economic and social values.

Notes: Included to show long-term trajectory of GOP support.

Agent rationale

While pre-2016, this evidence establishes the founders' political identity within the Republican Party, which has since evolved into the MAGA-led coalition.

Sources

  1. OpenSecrets

    Donation history for Brent Sloan includes multiple Republican presidential and congressional candidates.